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CCW Digital Market Study: State of Generative and Agentic AI
Submitted by CCW Digital

by Brian Cantor - March 1, 2025

Market Study: State of Generative & Agentic AI

Will 2025 be the year in which AI truly transforms the contact center? Or, will the 2026 iteration of this market study open with a similar rant?
 
To understand the state of AI, including today’s wins and losses and tomorrow’s goals and hesitations, CCW Digital conducted in-depth research. The research informs this exclusive Market Study and reveals:
 
  • The top AI investment priorities shaping customer service in 2025
  • How contact center leaders truly feel about their AI investments this year
  • The ongoing struggle between AI automation and customer expectations
  • How Agentic AI could redefine self-service and customer engagement
  • The delicate balance between AI efficiency and the human touch
  • What’s holding businesses back from full AI adoption – and how to overcome it

CLICK HERE to read the study

 

Also, you can return to the March 2025 newsletter Here!

 

 
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